Guide to Data Visualization

Category: Business Intelligence

Guide to Data Visualization

EXECUTIVE SUMMARY Insight from business intelligence programs can be difficult to digest in numerical form. Visual representations ease the comprehension of information and encourage human derived insight. The primary distinction between data visualization software and a full-blown business intelligence (BI) solution is the quality of the visualizations one can produce. Some BI solutions, though excellent… Read more »

How Small Data Can Help Your Business Intelligence Efforts

EXECUTIVE SUMMARY In the age of “Big Data,” an increasingly common question is whether there’s any benefit to small data, especially for companies without massive IT infrastructures. The answer is absolutely. Data doesn’t have to be massive to provide value to businesses. This white paper will examine what exactly small data is, as well as… Read more »

Business Intelligence & Preventing Customer Churn

EXECUTIVE SUMMARY Data mining has been a hot topic for years, but most analysts tend to focus on the manipulation of data as an object—i.e. how businesses can keep their data updated, view it in real time, or organize their data. And yet, 85 percent of Fortune 500 companies will fail to exploit big data… Read more »