EXECUTIVE SUMMARY

Insight from business intelligence programs can be difficult to digest in numerical form. Visual representations ease the comprehension of information and encourage human derived insight.

The primary distinction between data visualization software and a full-blown business intelligence (BI) solution is the quality of the visualizations one can produce. Some BI solutions, though excellent at crunching the numbers
according to your data analysts’ specifications, fall short of allowing you to present your results to others. Sometimes a number chart or bar graph just doesn’t cut it. Producing immaculate, interactive visual complements to a business intelligence report is what data visualization software specializes in.

This guide covers the factors one should consider when selecting and implementing a data visualization solution.